NOHBO was formed in 2015 and launched its Drop line after 3 years of research & development, and thousands of hours spent in the lab till breakthroughs were reached. The NOHBO team has successfully developed an eco-friendly solution to bottled shampoos, conditioners, body washes, and shaving creams with water soluble drops.
This startup is the brainchild of Benjamin Stern, who came up with the idea for his company at age 14.
After realizing the overwhelming challenges in bringing a novel product to market, and problems with manufacturers not catering to smaller entrepreneurs, they branched out and formed NOHBO LABS, a contract manufacturing facility, aimed at helping other entrepreneurs build out their dreams by bringing disruptive beauty and personal care ideas to the marketplace.
Their products, the NOHBO Drops are comprised of two parts: an outer film utilizing a water-soluble technology, alongside a moisturizing base comprised of shampoo, conditioner, body wash OR shaving cream.
Each Drop, when mixed with shower water for 2-4 seconds, will produce a personal care experience with no harsh chemicals, free of parabens and sulfates, and NO DAMAGE to the environment.
NOHBO LABS is a family-owned facility, handling formulation and production based on companies' requirements. NOHBO has been featured on ABC’s Shark Tank and in publications such as Forbes and Business Insider. NOHBO was awarded accolades by the former governor of Florida, Rick Scott, for encouraging entrepreneurship in Brevard County, Florida.
The startup has announced it has raised $3 million in a Series Seed funding round to scale up its manufacturing and produce 15 million units per month. The round was led by Material Impact, with participation from Safer Made and existing investor Mark Cuban’s Radical Investments.
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