Lizee helps clothing brands and retailers establish reliable, efficient and profitable rental business models that are circular and reduce wastage and environmental pollution. In 9 months, retailers can launch and validate their rental options.
The clothing industry pollutes the environment immensely due to the processes and chemicals used in the production of different fabrics. The profit made from the classic one-time selling model is lower than what can be earned through the renting model.
By promoting the reuse of the same garment multiple times, via rental models, Lizee helps brands to reap more profit and reduce their environmental impact. The circular economy of clothing rentals that they establish is also sustainable.
Lizee has developed a 4 – step program to help brands set up a profitable retail model within 9 months. In the first 2 months, it defines the business model, charts the rental options, and brainstorms about customer targeting, marketing strategies and expected ROI. In the next 2 months, Lizee provides the tools and skills you need to go live by building the rental website, taking care of backend problems, and tagging and storing all the merchandise in their reverse logistics warehouse.
In the next six months, Lizee works to launch your rental business and take care of everything, from reverse logistics to customer acquisition support to iterations. The rental services are provided to clients in white-label. Lizee handles the picking, packing, quality check, shipping, return, repairs, storing and cleaning of your merchandise.
Post 6 months, Lizee presents a detailed COMEX report, product quality report and client database to help brands scale the business accordingly. Once the targeted amount of orders is reached in the pilot phase, Lizee helps brands deploy the best rental offering.
Lizee has already helped an outdoor clothing and gear company to increase its gross profit by 300%, by establishing a rental model for jackets. Brands can attract and engage new customer segments, like millennials, with Lizee. They can boost their recurring revenue from subscribers too.
Lizee currently works with brands like Decathlon, Kipling, Fashion for Good, SKFK etc. and has been recognized by GreenBiz Group as one of the climate innovators in the fashion industry.
Clothing retail stores and manufacturers will find the solutions of Lizee suitable to scale up their business and form new lines of business as well.
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