As consumers around the world begin to hold brands to higher social and ethical standards, it is a pleasant surprise to see part of the beauty and personal care industry becoming a trailblazer for corporate accountability.
Be it Dove Soap’s reshaping of beauty norms through campaigns in support of underserved communities, or companies like Natura — the largest Brazilian cosmetics multinational company — built from day one on the platform of sustainable sourcing. Similarly, brands like L'Occitane are already selling their products in refillable pouches and several other companies are making efforts to use sustainable ingredients, reduce unnecessary plastic packaging, and promote naturalness as the new benchmark of beauty.
However, there is still a lot of room for improvement. Currently, the cosmetics industry produces 120 billion units of packaging annually, most of which cannot be recycled. Furthermore, most products are single-use with few refill options, and packaging with alternative materials has often not scaled yet or is simply too expensive.
In this issue of your Ubuntoo digest, we focus on solutions that use ingenuity and technology to make sure your beauty products take care of you and the environment simultaneously.
Peter & Venky
is a hair product that hydrates with water to form the ready-to-use products.
Beauty Kitchen Refill Machines
is a solution working to refill machines for beauty products to reduce packaging waste.
produces organic cosmetics in returnable and reusable glass bottles. The glass bottles are washed and repacked in ESAT and follow strict cosmetic hygiene.
is a Zero Waste range that replaces conventional shampoos, soaps, and beauty products.
Cosmoprof 2021 is the leading B2B beauty exhibition in the Americas, recognized as the premier launching pad for new beauty brands, introducing revolutionary technologies, product innovations, and new channels for distribution, packaging, and manufacturing.
Here is a sample of the latest news from the industry. Please check our News Section to view more and subscribe to our Daily Digest if you haven’t yet to stay up to date in one click.
- Small batch beauty: could scaling down be the key to sustainability? Here, we put small-batch beauty production under the microscope to see if it could change the beauty industry for the better.
- A French beauty brand is launching a full collection of makeup in refillable containers, including everything from eyeshadow to highlighter La Bouche Rouge is building upon its strong line of refillable lipsticks, expanding to more makeup products later this year.
- L’Oreal to launch Garnier Organic Hemp with cardboard-based packaging L’Oreal is launching a wave of new products, starting with Garnier Organic Hemp, with new, patented cardboard-based packaging.
- Beiersdorf Acquires A Natural Brand With A Sustainable Mission “Stop the Water While Using Me!" will expand its sustainable mission with Beiersdorf's support.
Make Up the Future: The Quantis Cosmetics Report maps the issues that are on all sustainability leaders’ agendas in beauty and personal care to help brands set priorities and focus efforts and resources on the topics that will make a meaningful difference.
“There is a great need for the introduction of new values in our society, where bigger is not necessarily better, where slower can be faster, and where less can be more.” – Gaylord Nelson